Our people

Alistair Mason

Acting Chief Executive and Secretary for Social Investment

Alistair has worked for the Social Investment Agency since its establishment as the Social Investment Unit in 2015.

In that time, he has held several roles, including Director, Office of the Secretary; Deputy Chief Executive, Social Investment & Delivery, leading work on the implementation of social investment; and Deputy Chief Executive, Strategy & Performance.

Alistair spent almost ten years working as Ministerial Advisor for a variety of Ministers, primarily covering social portfolios. This experience has supported his passion for improved social sector decision-making and practice. He has an extensive background in public relations, having worked for some of the world’s leading public relations firms in London, Hong Kong, the UAE, and Wellington.

Aphra Green

Deputy Chief Executive System Performance and Investment Advice

Aphra leads SIA’s central agency responsibilities and works to influence the public service to adopt social investment approaches. Her portfolio includes: leading policy development and legislative change, coordinating a common central agency approach to social investment, setting standards for social investment, and influencing change across the social sector as agencies adopt new approaches.

Aphra is passionate about evidence-based decision-making and strives to make data more accessible, actionable, and impactful for the decision-makers shaping our communities.

She brings a wealth of experience from the social and justice sectors, particularly from her former senior leadership roles as a Deputy Chief Executive at Oranga Tamariki and General Manager, Strategy, Evidence & Investment at the Ministry of Justice.

Aphra has a Master of Laws from Otago University and a Post-Graduate Certificate in Public Policy from Victoria University of Wellington.

Kylie Reiri

Deputy Chief Executive Transformation, Technology and Enabling Services

Kylie brings a unique blend of public and private sector experience to the Social Investment Agency. Her career has been dedicated to improving outcomes for New Zealanders through data-driven decision making and social investment approaches.

Most recently a Partner at PwC New Zealand, Kylie led the Finance, Economics and Analytics practice and work for PwC across the Māori economy. She has experience building and leading start-up companies, including serving as CEO of Nicholson Consulting and co-founding Impact Lab.

Her leadership has been recognised with several awards, including NZ IT Professional of the Year 2021 and the IT People Leadership award. She serves on the Data Science and AI Board at Te Herenga Waka-Victoria University of Wellington, advocating for accelerated adoption of new technologies in safe and considered ways.

Of Ngāti Kahungunu, Rangitāne and Ngāi Tahu descent, Kylie brings strong cultural capability to her role. She is passionate about ensuring every child in Aotearoa New Zealand has the opportunity to thrive.

Joe Fowler

Deputy Chief Executive Investment and Commissioning

Joe joined SIA in late 2024 to set up the agency’s commissioning and investment functions.  Joe’s role is to lead the establishment and operation of the Social Investment Fund, to demonstrate social investment in practice.

Joe was previously at Manatū Taonga Ministry of Culture and Heritage, managing Covid regeneration funding and investments, including funding for commemorations, historical research and oral histories. He led the development and implementation of operational policies involving the Protected Objects Act, memorials, war graves, and commemorations.

Prior to this role, Joe was at Oranga Tamariki, where he was General Manager Commissioning for four years. In this role, he worked with iwi, Māori, non-governmental organisations, and internal stakeholders to completely redesign the agency’s procurement approach.

Before this, Joe was a senior manager in central and local government in the United Kingdom. He spent the last 15 years of his career finding creative and collaborative ways of using public funding to support improved outcomes and has also led significant change within and across organisations.